Euro Motors Jaguar Land Rover proudly announced its collaboration with Bahrain International Circuit (BIC), for the Formula 1 Gulf Air Bahrain Grand Prix 2019, which was held from the 28th to the 31st of March, 2019.
For the fifth consecutive year, Jaguar Bahrain has partnered with BIC to effectively build up hype leading up to the fastest race in the world. As part of the collaboration Jaguar Bahrain are providing four luxurious SUVs, which include 3 Jaguar E-PACE and 1 F-PACE. The four F1 branded vehicles were used in the BIC promotional tour that saw them being driven around a number of prominent locations in the Kingdom. The 57-lap sprint in the heart of the desert is set to be the 999th World Championship race in the history of the top flight and is held as part of its landmark 15th season at BIC.
Besides the races, guests were treated to a number of exhilarating performances over the four days as well. This year’s off-track entertainment were headlined by superstar DJ and record producer, Martin Garrix, along with the world-renowned producer, songwriter, DJ and music marvel Kygo. The award-winning superstars were performing some of their chart-topping hits and entertained fans from across the Kingdom.
Elaborating on the strategic collaboration, the General Manager of Jaguar Land Rover Bahrain, Mr. Stephen Lay, said: “We are extremely proud to announce that for the fifth year running, we collaborated with Bahrain International Circuit to be the prime vehicle providers for the Bahrain Grand Prix promotional tour. The Bahrain Grand Prix is the most significant event in the Kingdom and contributes substantially to a number of sectors including the tourism and the motorsport sectors, amongst others. Our prolonged partnership with such an illustrious event is testament to the unrelenting ambition of Jaguar Land Rover Bahrain to positively contribute in every way to the advancement of the Kingdom of Bahrain.”